Pops of color are a Tory Burch trademark, and she didn't hold back with the F/W 25 collection. Bold colors such as lime green and red were paired with muted neutrals, and the outcome was cool and sophisticated and even a bit sporty.

TikTok's impact on the brand's social performance was responsible for 77 percent of owned engagements, according to ListenFirst.

Tory Burch not only put her own twist on American sportswear in her new fall/winter collection at New York Fashion Week — she made it “twist-ed,” with exaggerated shapes and details, a splashy backdrop and memorable music.

Tory Burch built her global empire by reimagining well-worn classics. At New York Fashion Week, Burch showed a fall 2025 collection of "twisted American sportswear."

Martha Stewart looked effortlessly cool at Tory Burch's New York Fashion Week show at the Museum of Modern Art.

The designer showed a collection inside The Museum of Modern Art that was both classic and subversive.

At her NYFW show on Tuesday night, the designer described her collection’s vibe as “twisted” American sportswear.