Omaha Steaks didn't pay $8 million for a Super Bowl 59 ad, but the legacy brand got a surprise shout out in the popular Uber Eats commercial, courtesy of a conspiracy-minded reference in the script and some cheeky physicality from star Matthew McConaughey.

Booker T Jones' 1962 classic 'Green Onions' is the soundtrack to the Uber Eats Super Bowl commercial. I spoke with Booker about the honor.

An early fan favorite during the advertising spread for Super Bowl 59 is Uber Eats and Matthew McConaughey's role. The advert also includes Martha Stewart and Greta Gerwig and Uber Eats is certainly known for bringing in multiple big names for their Big Game ads over the years.

Matthew McConaughey is getting to the bottom of things! The actor has teamed up with several A-listers for Uber Eats' anticipated Super Bowl commercial, which sees him exploring a loaded conspiracy theory about football.

On Tuesday, Feb. 4, Uber Eats released the extended cut of their 2025 Super Bowl commercial starring Matthew McConaughey. The “Interstellar” actor dives into why he believes that football is really a conspiracy to sell food and he is ready to show you why in 60 seconds.