After Mattel’s culture sweeping debut of Barbie in 1959, it took nearly 17 years for the brand to come out with a version of ...

When you power up the phone, you’re greeted by a “Hi Barbie” when it starts up, and a menu system completely customized to ...

The gluten-free brand tested everything from pomegranate to cherry powder to create a natural Barbie pink color for its co-branded cookie collaboration, before ultimately landing on beet powder.

This Barbie is inspired by the Peking Opera, with a head-dress similar to that worn on stage. The cyan blue shoes, meantime, reference the signature style and color of the iconic opera company.

Netflix has slated the debuts of new Hot Wheels and Barbie content from Mattel Television Studios for March. A third season of Hot Wheels Let’s Race is set to premiere on March 3 with five 22-minute ...

Stanley is celebrating Barbie’s 65th anniversary in the best way they know how—Barbie-themed Stanley Cups. There are seven different styles of cups fans can get their hands on, from Barbie to Ken, and ...