If you're like the vast majority of online businesses that don't have hundreds of millions of dollars to spend on brand- and image-based advertising, you should be using, if you're not already, a ...

Investopedia / Michela Buttignol Telemarketing is the direct marketing of goods or services to potential customers over the telephone, Internet, or fax. Telemarketing may either be carried out by ...

Identifying the right combination of branding and direct response marketing is essential to establishing brand awareness, growing your customer base, and making sales. Together, the two approaches ...

Some online degree programs use the term internet marketing, while others use digital marketing. Other internet marketing programs call an online digital marketing degree a bachelor’s in ...

Although master's degrees in marketing are widely available, many students elect to earn an online graduate certificate in marketing instead. Online marketing certificates often cost less than ...

Paysafe (PSFE) agreed to sell its direct marketing payment processing business line, part of its effort to sharpen its focus ...