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U.S. sales of non-alcoholic drinks surge ahead of the Super Bowl
U.S. sales of non-alcoholic drinks surge ahead of the Super Bowl - U.S. sales report shows a 26 percent increase in alcohol-free beverages
Non-alcoholic beverages rise in popularity ahead of Super Bowl
With the Super Bowl just days away, non-alcoholic beverages are growing in popularity as fans seek lighter options. NBC’s Christine Romans reports for TODAY on why people are opting for these beverages.
Non-alcoholic beer gets own, hilarious Super Bowl commercial as sales surge
Sales of non-alcoholic beer, wine and spirits surged 26% over the past year to top $800 million in the US, market research firm NIQ told NBC. Non-alcoholic beer is the most popular in the category, making up 84% of total sales.
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6 Non-Alcoholic Drinks That Have Found A Welcome Home At Bars
As the non-alcoholic beverage market continues to grow, there are a wider variety of options to enjoy at home or at your ...
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Non-alcoholic drinks surge in popularity
Ahead of the big game this Sunday, NBC News’ Christine Romans reports on the 26% increase in sales of non-alcoholic beverages ...
Hosted on MSN
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Alcohol-Free But Not Risk-Free: How ‘Safe’ Non-Alcoholic Drinks Could Be Slowly Damaging Your Liver
Even alcohol-free drinks can slowly damage your liver—high sugar, artificial sweeteners, and fermentation byproducts may ...
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The Non-Alcoholic Drinks Starter Kit: How To Drink Dry In 2025
In 2025, non-alcoholic drinks have taken center stage, with options that are bold, flavorful. Discover a years worth of ...
FoodNavigator
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Functional non-alcoholic drinks are industry gamechanger
Interest in non-alcoholic drinks is growing fast. Now added functional benefits look set to supercharge sales.
Drinks
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Bubbling away: the outlook for non-alcoholic beer
Non-alcoholic options have become an established part of the beer category but how will the market take shape moving forward?
restaurantdive
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How nonalcoholic beverages are driving the next wave of profits
Expanded zero-proof menus are attractive to Gen Z, who drink 20% less than millennials, and yield better margins than ...
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on MSN
Carlsberg expanded its business, thanks to the brewer’s bet on non-alcoholic drinks—but it may have to slow down in 2025
CEO Jacob Aarup-Andersen said that Carlsberg's game plan "is to have a broad portfolio of brands with alcohol-free line ...
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Diageo’s Non-Alcoholic Spirits Are up by 56%, Outperforming Its Alcoholic Brands
In addition to scotch distilleries and whiskies like Lagavulin, Talisker, Dalwhinnie, and Oban, Diageo owns major tequila ...
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