Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through ...

JioHotstar has joined forces with Nielsen to introduce advanced analytics solutions for advertising campaigns ahead of the ...

Arup Bansal (JioStar) and Hemant Kewalya (Nielsen) spoke about redefining advertiser experience this IPL and more at afaqs!

Nielsen will develop a data pipeline to track the effectiveness of ad campaigns on JioHotstar properties, using its audience ...

As the TATA Indian Premier League (IPL) continues to reign supreme as the nation's most-watched sporting event, Campa from ...

JioStar’s Ishan Chatterjee along with Nielsen’s Arnaud Frade and Hemant Kewalya, share their insights on how this partnership will reshape digital ad measurement and accountability ...

Nielsen has collaborated with JioStar to power advanced analytics for its OTT platform – JioHotstar, enabling advertisers and agencies to optimize campaign performance during the TATA IPL 2025.

Nielsen will build a data pipeline to measure ad performance on JioHotstar, helping advertisers optimise campaigns during ...