Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through ...

JioHotstar has joined forces with Nielsen to introduce advanced analytics solutions for advertising campaigns ahead of the ...

Arup Bansal (JioStar) and Hemant Kewalya (Nielsen) spoke about redefining advertiser experience this IPL and more at afaqs!

The new season of TATA IPL is all in readiness. With the BCCI releasing the full IPL 2025 Schedule, get ready for thrilling matches, intense rivalries. With intense rivalries, amazing performances ...

Nielsen will develop a data pipeline to track the effectiveness of ad campaigns on JioHotstar properties, using its audience ...

As the TATA Indian Premier League (IPL) continues to reign supreme as the nation's most-watched sporting event, Campa from ...

Nielsen has collaborated with JioStar to power advanced analytics for its OTT platform – JioHotstar, enabling advertisers and agencies to optimize campaign performance during the TATA IPL 2025.

Nielsen will build a data pipeline to measure ad performance on JioHotstar, helping advertisers optimise campaigns during ...