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Nielsen, Big Data
Nielsen Earns Accreditation for ‘Big Data + Panel’ Ratings Measurement
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
Nielsen’s latest MRC accreditation returns it to measurement pole position
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
Nielsen's Big Data + Panel Technology Wins Accreditation Ahead of TV Upfront
One of Nielsen’s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has beebn facing competition from a group of upstarts and rivals.
Trump's Inauguration TV Ratings Compared to Biden's
TV Ratings: Trump’s Second Inauguration Down From 2017 (and 2021)
Monday's ceremony follows the usual pattern for presidents beginning a second term. Donald Trump ‘s second inauguration as president wasn’t as widely viewed as his first, keeping with a historical pattern for second-term presidents.
TV Ratings For Trump’s 2nd Inauguration Falls Below His 1st And Well Below Joe Biden’s Inauguration
According to Nielsen on Tuesday, the inauguration drew 24.59 million viewers, compared to 33.76 million for Biden’s 2021 inauguration and 30.64 million for Trump’s first in 2021. The figures are across 15 networks and are an average from the 10:30 a.m.-7 p.m. ET time frame.
Donald Trump's Inauguration TV Ratings Compared to Joe Biden's
Fewer viewers tuned in to see Trump being sworn into office on Monday, estimates from the data analytics company Nielsen showed.
1d
on MSN
Nielsen's New Ratings Method Approved by Media Rating Council
The Media Rating Council has approved the accreditation of Nielsen's Big Data + Panel TV ratings measurement. The new method ...
1d
A Big Day for Fox News, but TV Ratings Were Down for Trump Speech
A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...
8d
on MSN
CNN defamation trial: Jake Tapper testifies he doesn't 'pay attention to ratings,' online posts say otherwise
CNN's Jake Tapper testified under oath in his network's defamation trial that he doesn't "pay attention to ratings," but his ...
1d
Trump may be disappointed with these dwindling TV ratings
President Donald Trump may be frustrated after these TV ratings of his inauguration. The ratings for Trump’s speech on Monday ...
1d
on MSN
Donald Trump's Inauguration TV Viewership Falls From 2021 And 2017, Early Numbers Show; Fox News Wallops Competition
Donald Trump drew fewer viewers across six major cable and broadcast networks for his inauguration swearing in and address, ...
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