Brooks Eddy, 17, got his first perm at a salon last year (his mom paid $70 for the treatment). “I had short, straight hair my ...

The lifelong hairstylist, who’s worked with celebrities like Beyoncé, Gabrielle Union, Kerry Washington, Zendaya, and more, says perms can easily take straight or kinky hair and add a semi ...

Let us explain. Perms can be carried out to transform straight hair into permanent spirals and curls. They work by using chemicals to break and reset the hair bonds into waves or curls.