Yelp reported growth in fourth-quarter revenue and profit that beat market expectations as sales from services offset a decline in restaurant-related advertising.
Google released a detailed FAQ addressing advertisers' top concerns about PMax, including transparency, lead quality, and campaign optimization.
Artificial Intelligence (AI) is emerging as a game-changer, poised to revolutionize the future of Marketing Operations.
Reddit wrapped up its first year as a publicly traded company with its Q4 earnings report on Wednesday. The social platform ...
A Seattle law firm, on behalf of a Spokane Valley man, has filed a class-action civil lawsuit against the maker of Gore-Tex, ...
In addition to the record 127.7 million viewers for the game, Kendrick Lamar’s performance was the most-watched Super Bowl ...
Dotdash Meredith (DDM) is expanding its performance-focused contextual targeting solution, D/Cipher, to third-party inventory ...
Unilever brand Knorr teamed up with The Trade Desk and Foodpanda on a retail-data campaign that achieved more than 12.9 million impressions, exceeding the brand's goal by more than 70%.
The shift away from third-party cookies has amplified the demand for innovative solutions that prioritize consumer privacy ...
T-Mobile’s and Starlink’s “A New Era in Connectivity” advertisement drove 12.6X the online engagement of the average Super Bowl LIX advertisement. Ram’s “Drive Your Own Story” was the game’s second ...