Whether you're cheering for the Chiefs or the Eagles, we found the coolest jerseys, caps, and gear worth picking up for Super ...

Pat Riley successfully trademarked the phrase “three-peat” when he and the Lakers were trying to win their third-straight NBA ...

The NFL produces thousands of merch items ahead of the Super Bowl. Here’s everything to know about what happens to the losing ...

While gear is created in advance for an outcome favoring either team, only one can win. So what happens to the unsold merch? We found out.

The NFL plans for both outcomes so they’re ready regardless of who wins. What that inevitably means is a whole lot of merchandise that’s pre-printed and pre-made – but fans won’t ...

The Eagles beat the Chiefs in Super Bowl 59. Here's how to buy their Super Bowl-themed gear to celebrate Philadelphia's victory.

"I can’t imagine that every fleur-de-lis symbol on any merchandise would be a protected trademark. The fleur-de-lis is a ...

According to MarketWatch, Taylor Swift added $366,753,290 (£296,070,822) in total equivalent brand value to the NFL between 24th September 2023 (the first time Taylor showed up to a game) to 28th ...

Not only are fake Super Bowl tickets circulating in the city, convincingly real merchandise has also been confiscated.

After defeating the Kansas City Chiefs in Super Bowl LIX, the Philadelphia Eagles are NFL champions once again. It is their second Super Bowl win in franchise h ...

For those who want to be the first in three-peat shirts, sweatshirts and hats, check out these Kansas City area stores after ...