Perplexity's Super Bowl contest managed to move the needle on its app's downloads. Unlike OpenAI and Google, the AI search ...

Google and OpenAI are among the technology companies advertising generative artificial intelligence tools at this year’s ...

If TikTok is hoping to keep itself operational following the 75-day extension that US President Donald Trump gave it, it will have to find itself a new owner. Some names have been tossed around as ...

One company, Perplexity, decided to go with a different approach to encourage more people to use its product, and it appears to have worked. On Friday before the big game, Perplexity CEO Aravind ...

Perplexity helped users get over the initial learning curve of trying a new product. Plus, by requiring that the questions were asked during the Super Bowl game itself, the contest helped users ...

By requiring users to ask five questions to enter the contest, Perplexity helped users get over the initial learning curve of trying a new product. Plus, by requiring that the questions were asked ...