Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

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South Africa’s entertainment and media industires are set to experiance large growth, except for those in print.

Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

Understanding what other brands are doing is important—not to copy their media mix (every brand has its own unique priorities ...

Total media advertising spending in Finland reached €1.3 billion in 2024, marking a 1.3% decline compared to the previous ...

Industry leaders are also expecting the finance minister to lower import duties on raw materials, and improve CBC ...

Subway, one of the nation’s largest restaurant chains, is conducting a review for its U.S. creative and paid media businesses ...

Social media (29% share) and online video (28% share) are the dominant forces. Paid search accounts for 23%, and display ...

NoticeAds.in, a part of the Riyo Advertising Group, is redefining public notice publishing by providing a seamless, ...

In an interview with BestMediaInfo.com, Shekhar Banerjee, Chief Client Officer & Office Head—Wavemaker India, discusses the ...

The Bharatiya Janata Party spent Rs 1,737.68 crore for the 2024 Lok Sabha elections, according to the expenditure report ...