SMS is arguably one of the most intimate of digital marketing channels. While your customers (and let’s be honest, you) may ...

The 2025 Global Benchmark Report offers insights into metrics that matter to marketers. SMS marketing in the Americas ...

With Postscript, it’s easy to create, launch, and manage an SMS marketing program that drives revenue rather than just clicks. While nearly everyone opens SMS messages, Postscript reports 35% ...

Despite SMS messages having very high open rates - as much as 98% - they therefore can lack the marketing sophistication of other platforms, impacting their engagement rates. With little scope for ...

Thailand’s Cyber Crime Suppression Division conducted a raid on Thursday, January 9 in the Bueng Kum district of Bangkok, uncovering an elaborate SMS scam. The operation involved a False Base Station ...

These days businesses are facing more change than ever. And the strongest predictor of whether a company can transform in the face of change is its ability to hire, develop, and retain the ...