Here are my takeaways following HubSpots recent walkthrough of their simple marketing funnel strategy to drive sales.

This new approach blends the visibility of high-quality media impact with the vibrancy and variability of smaller, deeper ...

For businesses looking to dominate in a competitive market and amplify their lead-generation efforts, now is the time to act.

Learn how to automate social media posts with Make.com. Save time, boost engagement, and streamline your strategy with ...

Learn how to use 19 distinct sales funnels to guide customers, boost revenue, and achieve your marketing goals. Achieve your ...

Pinterest stock is higher Friday after the social media site beat revenue and user expectations for its fourth quarter.

Retail media is hot. The ANA just held a members-only conference focused on retail media, hosted by Kroger Precision ...

With customer journeys more complex than ever, engagement metrics provide the insights you need to nurture leads and stay competitive. The post Why marketing engagement metrics actually do matter ...

Relo Metrics, the sports measurement platform, and Meltwater, a global provider of media, social, and consumer intelligence, today announced a new partnership t ...

With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.

"By adding additional media insights alongside broadcast and social exposure ... sports sponsorship investments, Relo Metrics ...