Snapchat owner Snap Inc. reported a stronger-than-expected gain in fourth-quarter revenue and gave an upbeat forecast for the ...

A complainant shared four third-party posts on X (formerly Twitter) and two online articles with the PMCPA to make the case ...

Understanding what other brands are doing is important—not to copy their media mix (every brand has its own unique priorities ...

Looking to for-profit marketing strategies can provide nonprofits with a way to attract more attention and supporters.

Super Bowl spots still showcase film and TV stars such as Ben Affleck or Meg Ryan, but brands are increasingly teaming them ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

In 2025, law firms must embrace the rapidly evolving digital marketing landscape to stay competitive and capitalize on ...

Behr's SVP of global marketing told Newsweek that social media campaigns create a one-on-one dialogue with customers to build ...

Citing “Nazi salute” and antisemitic content, rabbis break with ADL in pressing advertisers, app stores to drop X ...

Instead of encouraging people to buy things they don’t need, how can we creatively and intuitively deliver what they do need?

A financial analyst, Kelvin Emmanuel, has come under fire from Nigerians on social media for his comments demarketing ...

It would prohibit social media platforms from using the personal data they gather on users younger than 18 for targeted ...