Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

Amazon's online advertising business logged $17.29 billion in the fourth quarter, up 18% from a year ago. Analysts polled by ...

From nostalgic reboots to AI-driven innovations, Super Bowl ads offer small businesses a masterclass in humor, engagement, ...

Snap beat Wall Street estimates for quarterly profit on Tuesday, benefiting from improvements to the Snapchat parent's ...

Firms pay millions to run a 30-second commercial during the Super Bowl. Why are ads shown in soccer's equivalent games less ...

While the little regulation on Steam still allows for a lot, the most common freemium models from mobile gaming still are not ...

Salla Ads enables merchants to launch, manage, and optimize their advertising campaigns directly from their store dashboards.

Valve further enforced its ban on promotional advertising in games on Steam, expanding on previously established rules on the ...

Billionaire Bill Ackman is the CEO of Pershing Square Capital Management, a hedge fund that returned 191% in the last five ...

Last night, GamingOnLinux spotted the policy on Steam's pricing page. It was initially assumed to be a new rule, but SteamDB ...

After millions watch the Super Bowl on Sunday, students will answer whether the average $8 million spent by advertisers on 30 ...

PromoMedia, a subsidiary of JGroup, has expanded its footprint in Amman, Jordan, by securing static outdoor and digital media ...