The Utah Hockey Club announced that "fans will be able vote” on three options for its permanent nickname: Utah Hockey Club, Utah Mammoth, and Utah Wasatch.

The Utah Hockey Club is going another route with another fan survey after a popular choice for a permanent nickname was ruled out. "An SEG executive shared that it explored every avenue to make Yeti ...

The Utah Hockey Club is still in the process of rebranding for the 2025–26 season with hopes of locking down its official ...

Utah's NHL team explored every avenue to make Yeti work, but due to trademark issues, it's given up and has a new vote for ...

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SALT LAKE CITY (AP) — The U.S. Patent and Trademark Office has refused a request by the NHL's Utah Hockey Club to trademark ... brands using the name, such as Yeti Coolers.

“They’d have a pretty good case that no one would be confused by Yeti coolers T-shirts and Utah Yetis hockey team T-shirts. You can tell the difference between the two. I think there’s a ...

"Yeti" or "Yetis" was the preferred choice among the six finalists selected in a fan vote. The other choices are Blizzard, Mammoth, Outlaws and Venom. Remaining the Utah Hockey Club (or Utah HC ...