Fifty years since it first brandished the blindfold, PepsiCo is reviving the Pepsi Challenge, a taste test pitting the cola ...

Coca-Cola, which has aggressively used AI in marketing, says the Kenya Barris-led “Westside’s Finest” is cultural commentary, not a response to creative critics.

A local business owner marvels at the rise of a global brand like Coca-Cola and thinks, “They’ve made it. They don’t need marketing anymore or even bother with social media.” But here’s the twist, ...

For decades, Coca-Cola has used polar bears to advertise and market one of the most popular soda brands in the world. Whether images of the Arctic animal are featured on packaging or star in ...

A frenzied mix of silliness and celebrities is hitting the airwaves and the internet, and that means one thing: it is Super ...

She said she saw the ad in a Berlin movie theater and recognized explosions in Ukraine, a photo of Yaroslav Bazylevych, who ...

Longer-running ads are more effective, research shows, so invest more now in creative that can run and run, rather than ...

After years of silence, the comedian who changed everything opens up about going back to stand-up, 'Saturday Night Live,' the ...

Dirt for Wednesday, Feb. 5, 2025 What about a remake of “The Showdown” with two of today’s NBA standouts? … Welcome to today’s three thoughts that make up Vol. 1,193 of The Daily Dirt. 1. The best ...

A culturally rich short film by “Black-ish” creator Kenya Barris captures how the marketer’s portfolio and the world have ...

Coca-Cola is debuting a new flavor – and it's got a hint of citrus in it. Coca-Cola Orange Cream will be available nationwide starting Feb. 10, the Atlanta-based soda company announced on Monday ...

But the company abruptly pulled Coca-Cola Spiced off the market in September, saying it would be replaced with a new flavor this year. Advertising Coke said Coca-Cola Orange Cream won’t be a ...