Heinz, Mustard

Heinz teams up with hip-hop hitmaker Mustard on a secret sauce
Mustard’s love of Heinz has long been immortalized in a diamond-encrusted Heinz Mustard chain the two-time Grammy-winner totes around, and he’s taking it a step further. In his new role, Mustard will remix exclusive recipes, host events throughout the year and more.
DJ Mustard & HEINZ Remix Sauce Game With Limited Edition Collaboration
But this time, it’s not just about beats, it’s about eats. Recent Grammy Award-winning producer Mustard has joined forces with HEINZ, creating a limited edition condiment collaboration called the Mustard x Mustard.
Heinz teams with hip-hop hitmaker Mustard for new product, campaign
The marketer launched the culturally minded — and perhaps overdue — campaign with a spot that aired during the Grammy Awards.
DJ Mustard & HEINZ drop limited-edition mustard in historic collab
Mustard, who has long flaunted a diamond-encrusted HEINZ mustard chain, finally makes his love for the brand official with this flavor drop. Fans have been anticipating the collab for months, and HEINZ embraced the hype with a viral campaign remixing Mustard’s signature MUSTAAAAAAAAAARRRD soundbite into a ketchup commercial.
DJ Mustard & HEINZ Collab On A New Limited-Edition Mustard
Looks like DJ Mustard, ahem, Mustard done found himself in quite the marketing opportunity, as he’s just struck a deal with HEINZ to become a part of an everyday condiment that people enjoy all over the world, and we aren’t mad one single bit.
Mustard announces collaboration with Heinz on a special sauce
A Flavorful New Venture with Heinz In an unexpected and exciting collaboration, Mustard is teaming up with Heinz to release a new secret sauce. This marks the first major mustard innovation for Heinz in almost a decade.
Heinz to Drop a Limited-Edition Mustard Flavor with Producer Mustard
MUSTAAAARD! What’s better than one mustard? Two. HEINZ and Grammy-winning producer Mustard have finally teamed up for a collaboration fans have been calling for. As part of the partnership, Mustard
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Heinz x Mustard set to launch a limited-edition mustard: Details we know so far
Record producer and DJ, Mustard, aka Dijon Isaiah McFarlane, has joined hands with food processing company Heinz to release a ...
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Heinz Is Releasing a New Mustard for the First Time in Almost 10 Years
But, if I think I’m too in tune with social media, then Heinz is in the same boat with me. Between its emotional support ...
Heinz Grammys ad announces a new ‘Mustaaaarrd’ in a deal with the Kendrick Lamar producer
Kraft Heinz’s internal agency The Kitchen handled the spot.
Heinz goes logo free in bold billboard ads
Heinz has unveiled a tasty new billboard campaign that boldly ditches its iconic logo. Featuring close-up shots of its most ...
Love Mix 'n' Match Soda Dispensers? Get Ready to Scramble Your Condiments, Too
Long pushed to the periphery of burger joints, sauces—often found in bulky tubs with pump handles, fixin's bars and boxes of packets stashed behind the check-out counter—may soon come to a futuristic ...
Mustard Talks ‘Not Like Us’ at the 2025 Grammys, Super Bowl Halftime Show & New Heinz Collab
It’s the first time Mustard has earned a nod in the latter category, a testament to both his longevity and the strength of ...