In today’s fast-paced business world, enhancing customer engagement is essential for B2B companies. Clients expect quick, ...

From automating manual tasks to providing real-time insights, here’s how AI agents are transforming the sales landscape.

AI-driven tools create dynamic ad content and personalised email campaigns that adapt to customer preferences.

Palona’s approach suggests that customer relationships don’t have to be sacrificed for automation — instead, AI can enhance personalization.

AI Chatbots: Virtual assistants are powered to offer instant support, guide users toward making purchases, and answer queries ...

From hyperpersonalized customer experiences to predictive analytics and real-time ad optimization, AI is transforming how ...

A pioneering study by Anirudh Sharma Peri, a technology researcher and customer service specialist in the United States, ...

Customer experiences increasingly define brand success, and contact centre organisations are turning to advanced technologies ...

Ever wondered if the email you just received was drafted by a person—or by AI? Artificial Intelligence is quietly but ...

Telviva CEO David Meintjes writes on the key trends that will drive business communication in 2025 and beyond.

Early-stage consumer SaaS companies focus on rapid user acquisition and engagement, making growth rates a critical measure of ...