This investment company's greenwashing case may ... Companies know this, and they've begun to use sustainability as a marketing tactic. Some companies truly are dedicated to changing their ...

Effective investment marketing hinges on storytelling. Tell investment stories that meet evolving investor needs and help you stay compliant with regulatory requirements. Show clients how you can ...

In order to be attractive, a brand must first be credible. When aiming to garner investment, marketing metrics—such as the number of followers you have on various platforms or the brands you ...

It is that time of year again and everyone will be sitting around on the second Sunday this February, asking that perennial ...

The development of computer skills for the empirical analysis of the return of marketing investments on sales and profits, for the purpose of supporting marketing decision making. The coverage ...

Return on Investment (ROI) Definition: A profitability measure that evaluates the performance of a business by dividing net profit by net worth Return on investment, or ROI, is the most common ...

Lead Capital Partners has made an investment in Lieberman Inc, a Great Neck, New York-based marketing research and analytics firm. No financial terms were disclosed. Lieberman will continue to be led ...

Jan. 21, 2025 (GLOBE NEWSWIRE) -- 2X, the leader in marketing as a service (MaaS), today announced a strategic investment in Get Levrg, a subscription-based service provider delivering tailored ...