Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

From limited edition designer dolls to viral fashion collabs, toy brands are proving that playtime never really ends – it ...

Return to Eternia with Mattel as they have unveiled a brand new Masters of the Universe Masterverse Panthor New Eternia ...

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ALDI shoppers are rushing to buy an iconic children’s present scanning for only £8. The bright pink play set is a whopping ...

Ken Block's "Hoonitruck," a heavily modified 1977 Ford F-150 used in the late rally driver and viral-video star's "Gymkhana" series, was up for grabs at Barrett-Jackson's annual Scottsdale ...

Barbie is in her mid-60s & still going strong, but she's not an antique yet. Pull back the pink curtain & discover the history of a cultural touchstone.

The “Princess of R&B” has been enshrined in plastic, and Mattel’s new collectible doll celebrating Aaliyah‘s memory is nothing less than fantastic. The latest entry in Mattel Creations ...

Following the launch of their popular Masters of the Universe Origins x Teenage Mutant Ninja Turtles / Turtles of Grayskull crossover lineup, Mattel teased that a Thundercats collab was on the way ...

Mattel released its new Aaliyah Barbie doll on Thursday in honor of the “Princess of R&B’s” 46th birthday. The doll, which costs $55.99, has already sold out. However, it will be available ...