But what kind of impact does Wendy’s social media activity have on its bottom line? What’s the right way to measure this kind of customer engagement, and does Wendy’s sell any more chicken ...

When you decide to leverage social media you need to deploy it consistently over time. As with any initiative, you can measure the impact of a social media effort only after you've determined the ...

In this edited extract from the #IPASocialWorks project, Fran Cassidy, Ray Poynter, Simeon Duckworth and Celina Burnett summarise the key lessons in measuring social media. The current view of social ...

A bipartisan Senate bill to ban social media access for kids younger than 13 is facing pushback from digital rights and tech ...

The measure is the product of the Illinois Local ... Opponents said when news stories are shared on social media, they often do not include the entirety of the contents of a story, just a preview.

The co-founder of Moms for Liberty and another parental rights advocate say the Kids Off Social Media Act has loopholes that ...

As of January 2014, Facebook Inc.’s website, facebook.com (Facebook), was the largest global social network, with a total of 1.19 billion active users monthly and an annual growth rate of 18%. The ...