Whether you're cheering for the Chiefs or the Eagles, we found the coolest jerseys, caps, and gear worth picking up for Super ...

Pat Riley successfully trademarked the phrase “three-peat” when he and the Lakers were trying to win their third-straight NBA ...

The NFL produces thousands of merch items ahead of the Super Bowl. Here’s everything to know about what happens to the losing ...

E! News co-host Justin Sylvester joins TODAY’s Jenna Bush Hager and guest co-host Amy Poehler to share the latest scoop in ...

CT last night, the Philadelphia Eagles secured their second Super Bowl championship by defeating the Kansas City Chiefs.

Celebrate the Eagles' Super Bowl LIX victory with the best Super Bowl LIX merch — shop now at the NFL Shop and enjoy free shipping on orders over $49 ...

The unsellable Kansas City apparel is distributed to vetted nonprofits worldwide as part of the NFL's ongoing efforts in ...

While gear is created in advance for an outcome favoring either team, only one can win. So what happens to the unsold merch? We found out.

"I can’t imagine that every fleur-de-lis symbol on any merchandise would be a protected trademark. The fleur-de-lis is a ...

For those who want to be the first in three-peat shirts, sweatshirts and hats, check out these Kansas City area stores after ...

The NFL plans for both outcomes so they’re ready regardless of who wins. What that inevitably means is a whole lot of merchandise that’s pre-printed and pre-made – but fans won’t ...

The Eagles have taken home the Lombardi Trophy, defeating the Kansas City Chiefs in Super Bowl LIX. Here's how Philadelphia ...