USA Today created Ad Meter in 1989 to gauge consumers’ opinions about television’s most expensive commercials, and the results have become the industry-leading tool used to ...

Yes&'s leadership was attracted to Beacon for its strong B2B track record in industries such as fintech, cybersecurity, professional services, and SaaS, and its deep expertise delivering measurable ...

"First Delivery," the 90-second Super Bowl spot from Budweiser, emerged victorious in the 37th USA Today Ad Meter competition ...

Global editorial director Amy Astley reveals what’s in store for the March issue ...

Right before the Super Bowl began in New Orleans, one of the most interesting commercials featured Martha Stewart. The 83-year-old starred in a commercial for the sneaker brand Skechers, which showed ...

New Division Empowers European Advertisers and Publishers with Cutting-Edge Tools and Data Technology to Thrive in the New Open Web ...

The state Department of Transportation aims to enter the final design phase for a Route 7 and Route 15/Merritt Parkway ...

A Duracell exec’s meeting with Tom Brady led to quick creative approval and a late buy into the “sold-out” Super Bowl.

The Philadelphia Eagles steamrolled the Kansas City Chiefs for a decisive victory in Sunday’s Super Bowl, but the battle for audience attention through ads was in many ways an even tougher fight.

Harry and Sally! Catherine O'Hara and Willem Dafoe! The Budweiser Clydesdale foal! the 2025 Super Bowl commercials failed to ...

The Dispatch finished in the top five in overall award points in the Minnesota Newspaper Association's Better Newspaper ...

Looking to grow your dental practice? Check out the top 9 dental marketing companies that specialize in online strategies. [...] ...