Advertising in India is undergoing a noticeable transformation, with digital platforms steadily gaining prominence. While traditional media channels like television, print, and radio are ...
Harry and Sally! Catherine O'Hara and Willem Dafoe! The Budweiser Clydesdale foal! the 2025 Super Bowl commercials failed to ...
Based on industry data, Mahomes and the Kansas City Chiefs dominated appearances in TV ads during NFL games this season.
The American Society of Travel Advisors capitalized on this time period of commercial excitement to launch two TV ads last ...
We're halfway through Super Bowl 2025 and have witnessed the Kendrick Lamar halftime show, but the big ad rollouts keep coming. Not only are there some AI-themed spots, but there's a variety of ...
Publicis Media unveiled Women's Sports Connect, a new offering that has the large media agency buying positions in women's ...
The latest TAM AdEx-Rewinding year 2024 for Celebrity Endorsement spills the tea: celebrities shone in 30 per cent of all TV ads, with male film actors leading at 42 per cent. Star power isn’t ...
Presidents' Day TV sales are off to an early start. Although Presidents' Day isn't till February 17, multiple retailers are ...
accounting for 30% of total ad volumes in 2024. Properties and real estate emerged as the top category, contributing 15% to the total share. The automobile sector, particularly cars, saw the ...
The Super Bowl is a massive global television audience. Here's the top 10 Super Bowl ads of ... [+] all-time. The Super Bowl has become America’s Pastime. The event has become far larger than ...
What separates CTV advertising winners from the pack? New research from Retail TouchPoints and MNTN uncovers five common ...