Syniverse, the world's most connected company ®, and Adobe (Nasdaq:ADBE) have come together to provide Syniverse's SMS messaging through the Adobe Campaign omnichannel marketing platform. This ...

The battle is on, with email in one corner, and SMS across the ring. Which channel is best for your marketing efforts? Some 74 trillion emails are sent every year, and "only" 8 trillion text messages, ...

Text message marketing is kinda like the new kid on the block for businesses. It’s cheap, easy, and gets the job done better ...

Boostly, a provider of automated SMS marketing and feedback solutions for restaurants, has raised $22 million in growth ...

App owners can use mobile marketing platforms to increase their customer base through email automation and outreach. Real-time, API-based SMS campaigns: SMS open rates regularly reach over 90%. And ...

Called RCS (Rich Communication Services), it has been in development for 10 years and is intended to replace the SMS (Short Message Service) system which has been in use since 1992. RCS is a new ...

A campaign was launched in Denmark on Monday to take the state of California from the US in return for President Donald Trump’s controversial bid to take Greenland. The "Denmarkification ...

For more insights from the research, check out this infographic: About the research: The report was based on data from more than 40 million impressions from Google Display Network (GDN) e-commerce ...

Influencer marketing platforms are software solutions that can help brands and influencers manage and run their marketing campaigns. By providing efficient analytics and management tools, influencer ...

With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.

Africa’s heads of state are scheduled to pick Moussa Faki Mahamat’s successor on February 15 and 16. The chairperson is elected by member states, excluding countries under military rule.