STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...

Holt is responsible for Net Conversion’s approach to sophisticated measurement and data modeling, continuously developing and enhancing Conversionomics, the agency’s proprietary Martech platform.

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.

To stay ahead and grow, marketers need smart strategies and the right tools. Adtaxi experts have key predictions and ...

Cracker Barrel's rural-first strategy, menu innovation, and modernization efforts position it for growth. Read here for more ...

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

Industrial and safety supplies distributor R.S. Hughes appointed Sergio Grimaldo as Chief Supply Chain Officer and Jessica ...

Chandler will spearhead efforts to inspire international travel to the United States through innovative campaigns and by ...

Jason Luis will be partner leading omnichannel strategy. He held similar roles at IPG Health, Inizio Evoke and Omnicom agency ...

Discover how Geisinger's new marketing chief plans to enhance the digital patient experience and utilize the Risant Health partnership.

Thryv® (NASDAQ: THRY), the leading provider of small business sales and marketing software, has announced the promotion of ...

The Anguilla Tourist Board, led by Melisha Maccow-Niles and Stacey Liburd, held a strategic session in NYC to enhance global ...