Founder & CEO, Spark Agency Group In today’s evolving marketing landscape, businesses are recognizing the need for campaigns ...

In the fast-paced world of digital marketing, TikTok is emerging as a key player, shaping new trends that redefine how brands connect with their audiences. As we move forward, TikTok’s dynamic and ...

We unearth the latest news, tips, tricks, and insights from the best marketers from Canada and around the world, and share pertinent industry news.

Communications is a noisy industry. You need to like words if you want to work in comms, PR or publicity. After all, we use a lot of words in what we do. You also need to understand that words matter.

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new ...

With a growing suite of features and strategic partnerships, Yahoo is positioning itself as an integral player in digital advertising—offering Canadian brands new ways to engage with their audiences.

With Google’s decision to keep cookies but allow consumers to opt-in or out, marketing on the open web will need to adapt. This shift mirrors trends seen on iOS, where 77% of Canadian users opt-out (1 ...

Digital marketing is evolving fast, and staying ahead requires mastering a mix of technical and relationship-building skills. Here are three areas we've found crucial based on our experience: ...

The 2025 Pinterest Predicts Trend Report is here and it’s the most forward-looking and insightful glimpse into the future for marketers and advertisers. While most people are reflecting on the year ...

Jelly Academy’s Digital Marketing Bootcamp is a global leader in training current and future-ready digital marketing skills. Whether you’re launching a business, enhancing your marketing expertise, or ...

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new ...